Optimizing Retail Performance with Expertise
At Weitnauer Group our Retail Excellence Services are designed to enhance in-store performance, strengthen brand presence, and maximize sales efficiency across diverse markets. With a global network spanning duty-free, travel retail, and domestic markets, Weitnauer delivers tailored retail solutions that optimize store operations, improve customer engagement, and drive measurable results.
Through our three-tiered service approach—Shoes on the Ground, Counter Managers, and Regional Supervision—we provide direct, hands-on retail execution that guarantees excellence at every level. Our services are built to deliver impact where it matters most—at the point of sale.


Three Levels of Excellence for Every Stage of Retail
Weitnauer’s Retail Excellence Services are structured into three strategic tiers, ensuring tailored support for every stage of retail operations.
Shoes on the Ground
Local Weitnauer team conduct price checks, stock verification, merchandising, and promotional evaluations to maintain retail standards.
- Supported by a web/app platform for real-time reporting and data-driven decision-making.
Counter Managers
Dedicated managers at key locations (e.g., airports) oversee stock replenishment, promotional execution, and performance tracking to enhance brand presence.
- Exclusive to Weitnauer Countries, ensuring specialized retail expertise.
Regional Supervision
Experienced supervisors manage regional clusters, conduct store audits, coordinate with category teams, and implement large-scale promotions for market consistency. We are aiming to optimize multi-country retail execution in all of our regions.
- By integrating on-the-ground execution, expert counter management, and strategic supervision, Weitnauer ensures retail efficiency, consistency, and sales growth.
How Weitnauer Achieves Retail Excellence
Weitnauer’s Retail Excellence Services provide a structured, hands-on approach to optimizing retail operations. Our expertise, technology, and global reach ensure brands achieve maximum impact at every point of sale.
- Comprehensive Market Coverage – From local store visits to regional supervision, we ensure seamless retail execution across multiple markets.
- Data-Driven & Tech-Enabled – Our web/app platform supports real-time reporting, tracking, and decision-making for optimized retail performance.
- Local Expertise, Global Reach – With dedicated teams in regions ranging from Eastern Europe to LATAM and Africa, we combine on-the-ground retail knowledge with international best practices.
- Strategic Sales & Brand Growth – We provide deep insights, competition monitoring, and promotional execution to maximize visibility and drive sales.
- Seamless Retail Integration – Our services align with your brand strategy, ensuring efficiency, consistency, and measurable results across all retail channels.

Our Categories
Perfumes & Cosmetics
Beverages & Spirits
Fashion & Accessories
Tobacco &
Reduced-risk products
Food & Confectionery
Watches & Jewellery
How It Works: A Step-by-Step Approach to Retail Excellence
Weitnauer’s Retail Excellence Services follow a structured, results-driven process to optimize in-store performance and brand visibility.
Retail Assessment: We analyze store conditions, conduct stock audits, price checks, and merchandising evaluations to identify opportunities for improvement.
Strategic Planning: Tailored plans for merchandising, promotions, and competition monitoring are developed to align with brand goals and market dynamics.
Targeted Execution: Our local teams, counter managers, and regional supervisors implement strategies, ensuring seamless stock replenishment, promotional rollouts, and performance tracking.
Ongoing Reporting & Optimization: Using our web/app platform, we provide real-time data, insights, and adjustments, allowing brands to refine strategies for maximum retail impact.
This end-to-end approach ensures efficiency, consistency, and measurable sales growth across all retail touchpoints.


Ready to Achieve Retail Excellence?
Partner with Weitnauer Group and elevate your brand’s retail performance with our expert-driven, tech-enabled, and globally integrated solutions. We ensure seamless execution, optimized merchandising, and strategic sales growth across key retail markets.
- Proven Expertise – Over 150 years of experience in global distribution and partnership with brands.
- Data-Driven Insights – Real-time reporting and analytics for smarter decision-making.
- Global Reach, Local Impact – On-the-ground teams ensure market-specific execution.
- Sales & Brand Growth – Boost visibility, optimize stock, and maximize retail efficiency.
Discover how Weitnauer Group can transform your retail operations. Contact us today!